Professional Graphic Design Studio based in Christchurch City
We are professional graphic designers with a wealth of experience in print based design.
We can immediately lift your brand and provide design services that will cover any requirement you might have. We did Smith City broadsheets in the 90’s, full screen presentations for Price Waterhouse and the BNZ in the same era. We make online multimedia for Mobil Oil New Zealand and have been doing so for 17 years. Our animation and timing are second to none.
We make cartoon characters for Harcourt’s agents and logos and flyers and vouchers and adverts. Our experience in this industry spans back to 1990. We are renowned for fresh vibrant imagery and can produce traditional design also where required. Our ability to do any style whatsoever is unrivalled in the city.
Intermart’s Art Director Peter Hatherley has been a professional commercial artist since 1990 and has a wealth of design experience on both Mac and PC on on 100’s of design programs and plugins. In the early 90’s Peter was employed as a senior designer for one of the leading Arthouses of the day, Artcell.
Artcell worked for clients such as Saatchi & Satchi, Smiths City Market, Foodstuffs and many more. At this time Peter also became highly skilled in Pre-Press production.
Presentation, Print and Graphics
Soon after this Peter’s dream of running his own graphic design company was realised and Hatherley Graphics was birthed. Hatherley Graphics had many local clients such as Gough Technology, Betacom, Bank of New Zealand, Pacific Tourways & Price Waterhouse to name a few.
The company specialised in print based advertising, glossy brochures and custom-built Powerpoint presentations and quickly became the pioneer for PC based design in the city.
Pioneers in Multimedia
Around 1992 Intermart Multimedia was conceived and we began developing Multimedia CD-Rom’s for nationally based clients such as Mobil Oil in Wellington and the BNZ. Mobil Oil New Zealand remains a valued client of ours – to this day.
Then along came the Internet and unfortunately Multimedia had to go on hold (for a season) and so Intermart Multimedia appropriately was renamed Intermart Webdesign in 1994. Today we are known as Intermart Graphics which is the perfect marriage between both Industries.
Some of our initial web-based clients included local businesses such as Hamilton Jet, Gough Technology, Betacom, New Zealand Shopping, and others.
We also released an Internet game called Ultragammon which has had over 1,000,000 downloads online since 1996. Unfortunately it was cracked in 2001 so most now download it for free. We look at it this way in a way it was like a reverse compliment. At least it was worth cracking even though it has cost us thousands!
The good news now that broadband is well established we’re free to design however our clients please these days and multimedia is established as an option. Our graphic style is uniquely spacious and virtually timeless. We observe the graphic trends carefully in all industries in all forms of media.
After all there are not many webdesigners that are primarily graphic designers and not many graphic artists that are webdesigners bur we are. In that way we’re a one stop shop for all your design needs both print based and digitsl.
A Wide Range of Web based Graphic Design
We’ve made innovative web sites and designed print work for:
- Florists
- Real Estate Agents
- Car Franchises
- Retail Outlets
- Cafes
- Franchises
- TV Stations
- Video Producers
- Corporate Branders
- Industrial Manufacturers
- Oil Companies
- Software Developers
- Internet Hosts
- Accountants
- Entertainment
- Banks
- Artists & Sculptors
- Print Brokers
- Deer Studs
- Home-stays
- Health Products
- Entrepreneurs
So as you can see our experience is vast and all encompassing.
Graphic Animation with Adobe Flash
As the net evolved so did our ability to produce presentation based software. We began with Flash production when it was still called FutureSplash in 1995 and we also did a considerable amount of production utilising Macromedia’s Authorware platform.
We have many stand-alone promotional sites for Mobil Oil in New Zealand, Australia and the U.S in the late 90’s and early 00’s and many of these have been totally built in Flash.
Today we take a more hybrid approach and only use Flash where necessary. Yet for Promo Sites 100% Flash is definitely the way to go.
Agency Associations & Awards
We also worked closely with many advertising agencies specifically DDB where we both won a Marketing Magazine award for the MobilMAX rewards based website built in the late 90’s. In the mid 00’s we developed the Mobil On the Run promotional website also. This has now been revised three times. We also pioneered the use of online printable vouchers
In 2000 Intermart formally became a partnership when Peter’s wife, Julie Hatherley, entered the business as a full-time partner. Last year his son Daabid won a web design scholarship to Vision College and is at present completing his degree while working part time with Intermart. His older brother Josh is in the middle of a Marketing degree at Christchurch Uni. So it’s very much a case of Hatherley, Hatherley & Hatherley apart from our contract programmer in Uruguay, Ariel Acosta who thankfully works while we sleep!
In the 00’s we’ve worked for local clients such as Archibalds (along with current Christchurch Mayor Bob Parker) , CTV, Visitor TV, Tourism Network, Streats, Victoria Florists and many, many more
Eye Gate Targeting has to Have a Specific Aim
Illustration invokes the senses and knowing how it all works is what makes it successful.
Eye Candy is not enough it needs some substance behind it. So in presenting our graphic expertise we’d like to make it clear that graphics need to distract at the right time and attact for a reason.
Animation, for instance, is not an end in itself, it needs an end, a targeted response and that is what we aim to do for all our clients. Peter oversees every project from start to finish so you can be assured of a professional result.
Our strength has always been in graphics and animation but our foundation will always be in sales and marketing because that’s where we started.
So why not contact us today and take your site to the next level.